Professional Development - 8 November, 2018
SYDNEY: The Path to Purchase with IRI
Connecting Shoppers, Retailers and Brands across the Path to Purchase: Despite varying needs and expectations, shoppers seem to want it all. They want an easy, efficient shopping process, competitive prices and they want engaging experiences when they shop – regardless of channel. They’re connected, educated and empowered, finding ways to navigate this evolving shopping landscape. Join Shop! ANZ and IRI's Emma Gilligan to learn the here and now of the Path to Purchase. Attendees will be served a light breakfast, networking, and two presentations - all before 9am!
