MELBOURNE: Marketing Insights for 2020 with IRI

7:30am Wednesday, 27 November 2019
9:00am Wednesday, 27 November 2019
Professional Development
HP Customer Welcome Centre
234 Collins St
Melbourne, Victoria 3000

The consensus on trends for 2019 in the FMCG sector is that the consumer will continue to be king. People are looking for more convenience in their busy lives; at the same time, they care about the effects on their health of what they are consuming. Consumers are also concerned about saving the planet and having a more enjoyable and streamlined shopping experience.

Join Shop! ANZ together with IRI as they explore the market dynamics of FMCG in international markets and learn how retailers and brands are navigating a low growth environment.

Attendees will be served a light breakfast, networking, and two presentations - all before 9am!

This is our last Melbourne event for 2019.

Presenter – Mark McCaffrey, Insights Director

Mark is an FMCG and Retail professional with over 18 years of experience in the market research industry. Mark has worked across Australia, the UK and Asia Pacific with a professional focus on building high performing teams that focus on client relationships and uncovering insights that drive client growth.

Through Mark’s journey with IRI, he has been head of the IRI Melbourne office for 3 years and lead client service teams servicing manufacturers and retailers in the Grocery, Pharmacy, Convenience and Liquor channels.

Before his role with IRI, Mark was responsible for Consumer Insights and NPD tracking at Datamonitor (UK) and Travel Retail and Brand Management at GMC Research (UK).

MEMBERS RECEIVE 50% OFF - $60+ GST each. *You must be logged in to access member pricing. If you have not logged into the website before, use your email address and select 'request new password'.

Sold Out

Contact Information

Additional Information

Proudly Supported by Shop!'s 2019 Professional Development Series Partners:


Thank you to our Venue Partners: