The Lost Art of Consumer Promotions

01 June, 2020

Statistics show us that 50% of promotional concepts will not change consumer behaviour and 50% won’t generate enough awareness. However, done correctly, and with insight and experience, Consumer Promotions can deliver on brand objectives and drive great results.

News

Where Now? Health & Beauty Displays post-Covid

03 June, 2020

In July 2019, a research report from Shop! Environments Association on Skin Care, Make-up and Cosmetics, shared findings on store audits of skin care, make-up and cosmetics displays across Europe, Asia, Africa and North America.

Experience remains top of mind for health & beauty brands post-Covid. So where to from here?

News

Global Winner! 19 Crimes Get Your Mug Shot and Join The Gang

29 June, 2020

Last week at the 2020 Shop! Global Awards, Australian marketing agency, MAAKE, took home two of the highly contested trophies for their '19 Crimes - Get Your Mug Shot Join and The Gang' activation for iconic wine company, Treasury Wine Estates.

Top Honours for Digital, Mobile & Interactive Media goes to XPO Brands!

30 June, 2020

XPO Brands received Digital, Mobile, & Interactive Media top award for their Heinz Mayo Golden Egg Hunt Activation at the Shop! Global Awards in Chicago last week. The annual Shop! Global Awards recognise excellence in point of purchase retail displays, activations, visual merchandising and store design.

News

5 minutes with Carla Bridge an Norrelle Goldring

22 June, 2021

Take 5 with Shop! General Manager Carla Bridge and Retail Commercial Strategy and Research expert, Norrelle Goldring as they discuss why we conduct the triennial Retail Marketing Survey and what they think the 2021 report will uncover.

Media Releases

Award-Winning XPO Brands Creates Global Partnership with Leading US-Based Agency

19 April, 2022

XPO Brands & The Mars Agency Fuel Shopper Marketing Growth in the Region

XPO Brands, a leading Australian retail activation agency, announced today that it will forge a new international partnership with The Mars Agency, a global commerce marketing agency.

News

Australian Open. Where Brands Show Their Personality.

16 January, 2025

Australian Open. Where Brands Show Their Personality.

Group

Access Member

Evolving Shopper Journeys | White Paper

29 Jul 2025
White papers

Event - 22 October, 2019

Swinburne CXI 3 day workshop. Competing on Customer Experience

Richmond, VIC

Join the Customer Experience and Insight (CXI) Research Group from Swinburne University for a 3 day workshop on “Competing on Customer Experience”.

Facilitated by retail thought leaders Dr Sean Sands and international expert Dr Ronald Hess who will provide an understanding on how to improve customer and digital experience.

News

Looking for alternatives to exhibitions?

23 March, 2020

Member initiatives: If your exhibition, event or activation has been cancelled or postponed, Shop! ANZ member AFI Branding can help put together a 'virtual' exhibition service to help brands launch their latest products, services or initiatives - virtually!