Williams Lea Tag acquires Popcorn Global

Global marketing activation partner, Williams Lea Tag (WLT), acquired Popcorn Global, the Melbourne-based end-to-end shopper marketing activation agency.

Shop! ANZ member AFI Branding has launched a new ‘Australian made’ certified product range for brand and product displays. ARCHIFrame is an aluminium extrusion system that features a range of bespoke finishes from copper and timber through to industrial black and polished concrete.

At last week’s Shop! Global Awards, Public Design Group together with strategic research partners The Shopper Collective were awarded the top prize in the Permanent Service Retail category for its new way of reshaping Bendigo Bank with a ‘social approach’ to the store design.