Website:
Thank you Vypr Shop! ANZ Research Partner
Vypr is a product intelligence platform that helps businesses make better decisions and develop winning products by providing fast, cost-effective consumer insights.
Here are some key features and services offered by Vypr:
- Product Intelligence Platform: Vypr's platform allows businesses to understand their target consumers better and make informed product decisions. It uses data and behavioral science to provide reliable consumer insights
- Consumer Testing: Vypr conducts high-frequency, agile consumer testing to gather feedback on various aspects of products, such as concepts, names, branding, packaging, ingredients, and pricing
- Vypr Community: The platform leverages a diverse community of over 85,000 registered users to provide predictive consumer insights. This community helps ensure data integrity and reliability
- Agile Innovation: Vypr's approach to consumer testing is designed to be fast and flexible, helping businesses stay ahead of changes in consumer behavior and market trends
- Expert Support: Vypr offers expert support to help businesses interpret the data and make the best decisions for product innovation and development
