Explore the Future 100: 2025 Trends Shaping Shopper Marketing
Explore the Future 100: 2025 Trends Shaping Shopper Marketing
Join us in person for an exclusive industry event where we unpack the Future 100: 2025 — the must-read trend report for retail and shopper marketing professionals. From chaos packaging to somatic wellness and world-conjuring tech, discover how imagination, innovation, and shifting consumer behaviours are redefining the retail experience.
Who Should Attend: Retail marketers, brand managers, shopper insights teams, creative strategists, and agency professionals
What You’ll Experience:
- A deep dive into the Future 100: 2025 report
- Expert-led presentation
- Real-world examples of how brands are responding to emerging trends
- Networking with industry peers over breakfast canapes and refreshments
This is your opportunity to connect, learn, and prepare for a year of possibilities, paradoxes, and imagination in retail.
Speaker
Ali Tilling Chief Strategy Officer from VML
Ali Tilling is a highly awarded CSO who leads a team of 20+ strategists across Australia and NZ. At VML for seven years, she has experience at TBWA, Wieden + Kennedy and client side at Apple Europe; she also led Planning at BMF in Australia before moving to VML. Her strategy work has covered categories from Retail, wellness and FMCG to Government, Technology and Financial Services; and skill areas from brand strategy to full brand architecture, brand design, research, comms strategy and beyond.
Ali always strives to create work that will deliver real impact. That means creating a rigorous evidence base, then finding the insight that delivers a twist; and ensuring objectives are clear and measurable. Ali enjoys building teams that connect strategists with different perspectives and specialisms, which helps to find the freshest approaches and avoid blind spots.
Highly awarded across Effies, Cannes Lions, D&AD and beyond, Ali finds inspiration in going camping, writing, and running…a lot more slowly than she'd like.
