20 Sep 2021
2021 State of Retail Marketing Report
NON MEMBERS: Purchase and download a copy of the Shop! ANZ 2021 State of Retail Marketing Report,
REPORT CONTENTS:
1. Executive Summary
2. Who We Spoke To
3. Defining Retailing Marketing
4. Getting to Market: Planning, Activation, Budgets and Spend, Measuring Success
5. Enablers: Who Does What and Expectations, Internal Resourcing and Support
6. The Outlook
7. Appendix: About the Authors: Shop! ANZ References
Please note, this report is free to all Shop! ANZ members. Members can access the report here: using their email and password. If you are unsure of your password, please select the request new password option at the member login screen.
