View the full image and info gallery of all 2018 Shop! Marketing at Retail Awards entries here.
2018 Shop! ANZ Marketing at Retail Award Catgory Winners
Large or Department Store
GOLD: Santa’s Christmas Cabin at Big W – Think Display for Ferrero Australia
SILVER: A Fresh Approach to Food Waste – Think Display for Sunbeam Australia
BRONZE: Oral B Touch & Learn Display – Williams Lea Tag with Popcorn Displays for Proctor & Gamble
Grocery Store (Food) Temporary Display
GOLD: Nestle Nutritious Snacks 2017 Aussie Faves NDP – Nestle Australia with Store Display Global
SILVER: Red Bull Smile Like Dan – Extravert with OPG Global Solutions for Red Bull Australia
BRONZE: Mexican Made Easy Collaboration – Fonterra with APR Creative & General Mills
Grocery Store (Food) – Permanent Display
GOLD: Ideal Chiller – Fonterra Australia with Clemenger BBDO & Parmalat Australia
SILVER: Next Generation In-Aisle Fridge – Fonterra with The Xine & Hussmann
BRONZE: Pringles Gravity Fed Unit – ID POP for Kellogg Australia
Grocery Store (Non-Food)
SILVER: Energizer Mixed 4-way – POP This POP That for Energizer Australia
BRONZE: Lynx Gold Reinventing the Wheel – Konica Minolta for Unilever Australia
Liquor – Temporary Display
GOLD: 19 Crimes First Choice Launch – Treasury Wine Estates
SILVER: Iron Jack Ute Display – Geometry for Lion
BRONZE: The New McWilliam’s Wine Range – Orora Specialty Packaging for McWilliam’s Wines Group
Liquor – Permanent Display
SILVER: Spirit of New Orleans _ What To Do for Southtrade International
BRONZE: Jack Daniel’s Super Premium Display – id8 Studio for Brown Forman
Petrol, Convenience & Route
GOLD: Going Natural: Disrupting the Energy Drink Category – Conversion With Allprint Graphics for Frucor Suntory
SILVER: Kettle Popcorn Cups Pops P&C – Orora Specialty Packaging for Snackbrands Australia
BRONZE: 7-Eleven Cookies N Kreme – Active for 7-Eleven
Health & Beauty – Temporary Display
GOLD: Youth FX Floor Stand – POP This POP That for Revlon Australia
SILVER: Photoready Selfie – POP This POP That for Revlon Australia
BRONZE: Neutrogena Acne Light Therapy Mask Launch – Semcom Visual Communication for Johnson & Johnson Pacific
Health & Beauty – Permanent Display
GOLD: Bvlgari Travel Retail System – EDA for Bvlgari
SILVER: GSK Store of the Future – Bluestar Displays for GlaxoSmithKline
BRONZE: Australis Customisation Palette Spinner – Point Retail for Heritage Brands
Consumer Electronics – Temporary Display
GOLD: Star Wars: The Last Jedi – Spark with Ainbow for The Walt Disney Company
SILVER: The Camera. Reimagined. – Cheil Australia for Samsung Electronics Australia
BRONZE: Ultimate Ears Pop Up – Active for Logitech
Consumer Electronics – Permanent Display
GOLD: A Fresh Approach to Food Waste – Think Display for Sunbeam Australia
SILVER: Miele Blizzard Floorcare – Mills Echo for Miele Australia
BRONZE: Oral B Touch & Learn Display – Williams Lea Tag for Proctor & Gamble
Specialty Retail, Lifestyle & Service Providers – Temporary Display
SILVER: Purina Pro Plan Bright Minds Pallet – id8 Studio with Konica Minolta for Nestle Purina
BRONZE: Crown Level One Retail Promotion – Immediate Marketing Communications for Crown Resorts
Specialty Retail, Lifestyle & Service Providers – Permanent Display
GOLD: Wolverine Floating Shoe Display – Active for Workwear Group
SILVER: Petstock Glow Display – id8 Studio for Petstock
BRONZE: Brickworks Sonnen Solar Display – Mills Echo for Brickworks Building Products
Category Management
GOLD: Ideal Chiller – Fonterra Australia with Clemenger BBDO & Parmalat Australia
SILVER: Next Generation In-Aisle Fridge – Fonterra with The Xine & Hussmann
BRONZE: Best Friends Health & Wellness Category Display – Point Retail and Shop Supplies for Best Friends Pets
Window Displays
GOLD: Samsung Galaxy Low Light – Cheil Australia for Samsung
SILVER: Samsung Galaxy S9 | S9+ Preorder – Cheil Australia for Samsung Electronics Australia
BRONZE: Cars 3 Myer Window – Active for The Walt Disney Company
Store Design
GOLD: Ideal Chiller – Fonterra Australia with Clemenger BBDO & Parmalat Australia
SILVER: RACQ – Public Design Group for RACQ
BRONZE: Giftorium Christmas Experience – Active for Myer
Digital Instore, Mobile, Social & Online
GOLD: Sprocket Mother’s Day: Social Influencer & CGC Campaign – Convert Communications with Edelman for HP Australia - Print
SILVER: Red Bull Smile Like Dan – Extravert with OPG Global Solutions for Red Bull Australia
BRONZE: Allen’s Fruits & Cream, Vote For Your Favourite Flavour - Nestle
Experiential
GOLD: Myer Santaland – Active and Ideaworks by Y&R for Myer
SILVER: Project Botanicals – The Round Table Communications for Bacardi Martini Australia
BRONZE: Giftorium Christmas Experience – Active for Myer
Sales Promotion
GOLD: Parmalat Ice Break XBOX On Pack Promotion – MKTG for Parmalat
SILVER: Buy Beer, Shazam, Get Cool Stuff – Carlton Dry – Clemenger BBDO for Carlton & United Breweries
BRONZE: Get Vestive – Bamboo Marketing Communications for Frucor Suntory
Occasion-based Shopper Campaign
GOLD: Sprocket: The Perfect Mother’s Day Gift - Convert Communications with Edelman for HP Australia - Print
SILVER: Myer Santaland – Active and Ideaworks by Y&R for Myer
BRONZE: Red Bull Smile Like Dan – Extravert with OPG Global Solutions for Red Bull Australia
Integrated Path to Purchase Campaign
GOLD: Sprocket Mother’s Day: Live it. Love it. Buy it. - Convert Communications with Edelman for HP Australia - Print
SILVER: Aperol Integrated Campaign – Campari Australia
BRONZE: Doritos Crackers – PepsiCo with XPO Brands
Field Marketing Excellence
GOLD: Optus Prepaid Mobile Field Program – CPM with Retail Safari for Optus
SILVER: Brushes, Bling & Big Sales – Conversion with Think Display for Colgate Palmolive
BRONZE: Spreading the Love for Obela Hommus – Conversion for Obela Global
2018 Shop! Pinnacle Award winners
Megara Environmental Stewardship
WINNER: Woolworths Ice Cream Van – Styleprint with Blackdog for Woolworths
RUNNER UP: Ferrero Kinder & Pralines Easter 2018 Basket – Orora Specialty Packaging for Ferrero Australia
People's Choice Award
Doritos Crackers, PepsiCo with XPO Brands
Best Design & Innovation
Myer Santaland, Active and Ideaworks by Y&R for Myer
Best Shopper Experience
Myer Santaland, Active and Ideaworks by Y&R for Myer
Best Display
Star Wars: The Last Jedi, Spark with Ainbow for The Walt Disney Company
Tom Harris Marketing at Retail Award (Best in Show)
Myer Santaland, Active and Ideaworks by Y&R for Myer
