Calling all Cheese Lovers: Iconic American Snack Cheez-It® Lands Down Under!

Cheese enthusiasts, brace yourselves! The American snack sensation, Cheez-It, is making its grand debut on Aussie soil. Prepare your taste buds, as the new Cheez-It Snap'd®, packing a cheesy punch with real cheese, is now available exclusively at Woolworths, delivering tantalising satisfaction bite after bite.

Promising a light, crispy texture, and an irresistible cheesy flavour, snackers across Australia are the first to savour the bite-size snack outside of the Americas. Aussies can now indulge with Cheez-It in two deliciously bold flavours:

  • Cheez-It Snap'd® Cheddar Cheese: Thin, crispy, cheesy baked snacks with a big Cheez-taste, for a crave-able crunchy nibble that is sure to satisfy savoury cravings.
  • Cheez-It Snap'd® Cheddar Sour Cream & Onion: A flavour match made in taste heaven with the perfect combination of real cheddar cheese, rich sour cream, and onion in every bite.

Dan Bitti, Head of Salty Snacks at Kellanova in Australia, said he was excited to introduce Cheez-It to the Australian market, “Sweet dreams are in fact made of Cheez! Aussies are always on the lookout for delicious snacks, so we’re thrilled to bring Cheez-It, a US icon, to Australia for the first time and introduce Aussies to a new way to feed their cheezy obsessions. It’s made with real cheese, baked inside and out, and sure to become a new favourite snack - tasting is believing! 

Try the new Cheez-It Snap’d® range that’s now available at Woolworths. So, make sure to grab a pack before it’s Snap’d up!

Hungry for more ways to Want It. Need It. Cheez-It? Check @CheezIt_ANZ on Instagram for more exciting news coming from Cheez-It.