Shopitize
About Us
Shopitize is a unique mobile marketing platform that enables brands and retailers to drive sales and boost loyalty by serving, validating and redeeming exclusive offers to shoppers via their mobile phone. We dynamically segment and target shoppers by their behavioural profiles, and structure personally relevant deals to them. As a result, we deliver consumers a mobile pre-shopping experience that cuts through the noise with relevant, contextual and personalized offers, brand engagement and fun game-like interactions across various retailers. In so doing, Shopitize significantly improves brand and retailer Return on Investment (ÔROIÕ) by influencing individual shoppersÕ path-to-purchase and closing the loop between their engagement and purchase decisions across multiple retailers without the need for any retailer Point of Sale (ÔPOSÕ) integration. Shopitize operates in the Online-to-Offline space (ÔO2OÕ), where we drive consumers through digital channels to make purchases in real stores. In the US alone, today mobile influences $600bn of sales in stores, which is 15 times bigger than mobile commerce sales. With shoppers spending more time on their phones and tablets than either watching TV, reading newspapers or using fixed internet, brand owners need a new direct way to reach them, influence their purchase decisions and track their confirmed purchases across retailers.
